In 2023 Pandora launched their Lab-Grown Diamonds line in Australia and New Zealand, to support this launch I worked on a wide range of assets, from OOH banners, to print magazine ads, in-store event collateral, web banners, social media and EDMs. I had to work closely with external parties as well as liaise with the global team in Denmark for approvals. Over the course of the launch period, I sent out over 300 files to go to different OOH location around Australia and New Zealand. Below are a few of those assets I designed.